Guardian — January 2012
2012 is set to be a monumental year for Britain. Of
course we are looking forward to the diamond jubilee and the Olympics,
but it is also the year in which we will launch the pioneering Green
Deal, unleashing real competitive forces in the energy efficiency
market.
Attracting more investment than ever before, the Green
Deal will be the biggest home energy improvement programs of modern
times, to tackle our draughty and expensive-to-heat housing stock.
In a world of increasing prices, market volatility and
reliance on imports, we simply cannot afford to be wasteful with energy.
Our homes are among the most inefficient in Europe and up to 4.1m
households live in fuel poverty in England alone.
The time has come for a radical new approach to hone
energy improvement , moving away from pepper potting individual measures
to whole house or property solutions.
We will look carefully at the different views coming forward on loft and
cavity wall insulation, but with a wider span of measures we are
confident the green deal will generate new demand for all types of
insulation and actually increase jobs in an expanded insulation market
to 65,000 by 2015.
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